How Customer Reviews are Affecting your Business

Whether you care about online customer reviews or not, your business is heavily affected by them. 9 out of 10 consumers go online to shop around for products or businesses before making decisions. Even if they’re purchasing in person, chances are they looked the product/business up online before coming in.  According to Brightlocal’s survey, 93% of consumers looked up reviews …

When to Clean your Subscriber List

It’s never easy to say good-bye to any relationship when you know it’s over, especially when there has been a lot of time and energy invested. Taking time to re-evaluate your digital marketing program and deciding to eliminate areas that are not working for the bottom line, can often improve your program instantly. Where should you begin re-evaluating your overall …

Why you need Content Curation and Content Creation

Publishing a continuous flow of newsworthy information and social posts will keep your brand thriving in your community and be a source for your readers to go to. In turn, creating quality customers and higher conversion rates for your business. The frequency of publishing original content is no easy task and can quickly leave small business owners unsure of what …