With almost 15 years experience in marketing and web design, I’ve pretty much seen it all – good projects, bad projects, cancelled projects and all the fun things that happen in between. After all that time, it’s easy to know what to expect from a client before and during a project – but as a client – it can get …
It’s never easy to say good-bye to any relationship when you know it’s over, especially when there has been a lot of time and energy invested. Taking time to re-evaluate your digital marketing program and deciding to eliminate areas that are not working for the bottom line, can often improve your program instantly. Where should you begin re-evaluating your overall …
It is always a great time to review your current marketing tactics. Did any new marketing strategies yield a higher ROI from the previous year/quarter? Are there any strategies that did not yield enough leads or sales that you should abandon? Now is the perfect time to re-evaluate your marketing program and break any bad habits that could be hindering …
Publishing a continuous flow of newsworthy information and social posts will keep your brand thriving in your community and be a source for your readers to go to. In turn, creating quality customers and higher conversion rates for your business. The frequency of publishing original content is no easy task and can quickly leave small business owners unsure of what …
